Industry Organization Name
HbbTV (Hybrid broadcast broadband TV)
Abbreviations
HbbTV
URL
www.hbbtv.org
Purpose
Hybrid broadcast broadband TV (HbbTV) works to harmonize the broadcast and broadband delivery of entertainment services to consumers through connected TVs, set-top boxes and multiscreen devices. The HbbTV specification is developed by industry leaders to improve the video user experience for consumers by enabling innovative, interactive services over broadcast and broadband networks.
Media Contact
press@hbbtv.org
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